LinkedIn Ghostwriting for Sports Leaders and Entrepreneurs

It's how you share your story that makes your brand worth following

With only 5 minutes of your time, people will follow your LinkedIn page, not because you have a successful company. They will follow because of the person behind it.

Built for a relationship-driven industry where reputation, positioning and trust matter.

Nikita Kuzminov
What clients say

Real feedback from real clients.

Nikita was extremely passionate, understanding, patient and helpful. I recommend having someone like Nikita in your team if you're looking for a sounding board and partner to your operations.

Alessandro Sciaraffa Founder, Live by Demonstration

Nikita repositioned my personal profile, started ghostwriting content for me and built the Slashing Pumpkins company page from nothing. In less than a month the personal page went from zero activity to over 4,400 impressions and nearly 2,000 unique people reached. The content feels like me, which is something I was worried about.

Paul O'Neill Founder and CEO, Slashing Pumpkins
Start Here

Why does it matter?

People remember people.

The likes of Steve Jobs or Phil Knight are part of the reason their companies are followed by billions. Today, all you need is a strong presence online to support your reputation — and that can make a big difference.

Just 5 minutes of your time per day is all it takes to focus on your brand.

You can finish your coffee quicker than spending time on brand development.

You can grow your LinkedIn brand with just 3 hours per month. Continue focusing on running your business while I communicate why it's worth following.

You can say goodbye to not knowing what to post. I extract what's already inside your head and put it all together into content that's built for your audience.

3 hours / month
Focus on business
Content extraction
Built for your audience
Who is this for?

Built for people building in the sports industry.

Sports agencies
Athlete-founded businesses
Sports SaaS founders
Sports brand owners
Sports consultancy founders
Sports investors

This is for you if

  • You know your expertise deserves better communication.
  • You want people to remember what makes you different.
  • You don't have the time to build your LinkedIn yourself.
  • You believe your business has a bigger story than your audience currently sees.

This isn't for you if

  • You're looking for viral content.
  • You want AI-generated posts with no strategy.
  • You only care about views instead of long-term reputation.
  • You're not interested in building a personal brand alongside your business.
The offer

One offer. Everything you need on LinkedIn.

This is scoped to your business during the initial call. I identify the right starting point and adapt the direction as your priorities develop.

LinkedIn Ghostwriting

Complete presence on LinkedIn, without writing every post yourself.


What's included
  • LinkedIn profile optimisation
  • Founder positioning strategy
  • Monthly content planning
  • 12 tailored LinkedIn posts per month
  • Ongoing editing & revisions
  • Monthly strategy call
  • Monthly performance review
  • Direct communication throughout the month
Pricing

Engagements start at €500/month. Pricing depends on the scope of work. Every engagement starts with a short fit call before work begins.

Real results

One profile. Two completely different receptions.

A real client's LinkedIn, before working with me and after. Drag to compare.

Before After
How I work

The Process

1
Step 1

Quick Call

A short call to understand your goals, audience, voice and direction.

2
Step 2

Setup

I build your profile, define your positioning and create the content.

3
Step 3

Content

You share your thoughts through one monthly conversation. I turn it into LinkedIn posts that fit your uniqueness.

4
Step 4

Iteration

I review what resonates, refine the direction and improve the content each month.

5
Step 5

Outcome

A consistent LinkedIn presence that makes people understand, remember and trust what makes you different.

Get to know me

Get to Know Who You Work With

I'm Nikita, the founder of NK Sports.

I don't believe the most successful founders have better stories. I believe they just communicate better.

Every person has a unique combination of events that built them. For great leaders, the challenge isn't creating a story, it's recognising what to share with the people who'd want to follow them.

That's why I don't start by writing.

I start by understanding your experience and worldview.

And then turn that into words people trust, remember and follow.

Not sure? I'm always happy to meet on a video call or WhatsApp. Have a chat, ask questions, and see the person first.

- Nikita

Portrait photo
Not ready to book a call?

One email a week. That's it.

Sports business lessons, not another newsletter. Straight to your inbox, once a week, nothing more.

FAQ

Common Questions

How can LinkedIn copywriting help me grow?

LinkedIn isn't just another social platform, it's where founders, investors, decision-makers and potential partners learn who you are before they ever reach out.

Consistent communication helps people understand what makes your business different, builds trust over time and creates more opportunities for partnerships, clients, hiring and investment.

The goal isn't simply to publish more content. It's to make your expertise easier to understand, remember and recommend.

Why can't I just use AI for my LinkedIn content?

AI is helpful, but without proper direction, it can still produce generic language, inaccurate details, weak differentiation and an insufficient understanding of an industry.

A real copywriter understands the terminology, relationships and commercial realities behind the words. My role is not simply to produce content, but to understand your business, identify what makes it different and communicate it in a way that sounds natural and specific to you.

How do you learn my voice for LinkedIn ghostwriting?

The process begins with an introductory conversation where I get to know you, your business, your personality, your values and the way you naturally communicate.

From there, I focus on capturing your phrasing, opinions and natural speech through interviews, voice notes, previous posts and revision rounds. The goal is to create content that sounds like you, rather than content that sounds like it was written for you.

Do you cover platforms other than LinkedIn?

My core focus is LinkedIn because it's the highest-ROI platform for personal branding. However, I have experience developing pitch decks and writing email newsletters for founders, and this can be built in on request.

How long does it take to see results from LinkedIn ghostwriting?

Proper positioning can generate leads within the first few weeks.

Content is a longer game, most sports businesses start seeing meaningful organic growth within two to three months, with results compounding over time.

LinkedIn growth is a compound game: the longer you stay consistent, the bigger the returns. I set clear expectations upfront, so you know exactly what to expect and when.

How much does LinkedIn ghostwriting cost?

Engagements start at €500/month. After a discovery call, I'll give you a custom quote tailored to your goals.

Who do you work with?

I work with founders, owners and executives building businesses in sport, from sports agency owners, athlete-led businesses and sports tech startups to performance brand and sports consultancy founders.

Whether you're growing a young company, leading an established business or entering a new stage of growth, the goal stays the same: helping people understand what makes your business different through clear founder communication and strategic LinkedIn positioning.

How do we get started?

Every engagement begins with a free introductory call. This allows us to get to know each other, understand your business, discuss what you need and determine whether my services are the right fit.

From there, we define the most suitable starting point and adapt the direction as your priorities and business develop.

Ready to grow your brand on LinkedIn?

Book a free strategy call →